Madeline V. Twomey
Rufus And Mane
About Madeline V. Twomey
Rufus And Mane is run by Madeline V. Twomey, a strategist who helps progressive nonprofits level-up their digital communications.
Whether she’s helping a voter registration organization invest $5MM into digital advertising for the first time, or using the power of influencer marketing to bring the Biden campaign over the finish line, Madeline has a deep, holistic understanding of the digital world we live in and how you can use it to its maximum potential.
Madeline spent six years at Bully Pulpit Interactive, where she managed $100 million in advertising spend on behalf of the Obama 2012 campaign, raised millions of dollars for progressive organizations through donor acquisition, helped defend the Affordable Care Act, and was a key staff member in the growing firm. But despite her love for media buying and planning, over time she became disappointed in the lack of momentum and innovation in Democratic campaign politics. That’s why she started Rufus And Mane.
In her free time, Madeline sings with the Grammy-award winning Washington Chorus, with whom you can find her premiering pieces, recording albums, or performing at the Kennedy Center and Carnegie Hall. Recently, she had the honor of serving as an adjunct professor at her alma mater, the George Washington University, as part of the School of Media and Public Affairs.
Madeline got her start in politics as a field intern for Congressman Jim Himes’ first campaign.