Sten McGuire
Sr. Director | Head of Enterprise, Government, Health & Pharma
X
About Sten McGuire
Sten McGuire currently serves as a Senior Sales Director leading X’s Enterprise, Government, Health & Pharma verticals. With over a decade of experience in media, advertising, and political strategy, Sten has built a career leading sales and business development initiatives within emerging categories and platforms.
Before joining X, Sten served as Vice President of Sales overseeing Political & Public Affairs at Optimum Media developing voter contact programs and measurement solutions for political campaigns and causes. Sten also served as the Democratic political lead during his tenure at Hulu spearheading widespread CTV and OTT adoption among the political ads community. Sten previously held roles at Spectrum Reach, DirecTV and OMG supporting political and commercial initiatives across a variety of business sectors.
Sten resides in Little Silver, NJ, with his wife, Kristen, and their dog, Oslo eagerly awaiting the arrival of their first child later this year.