Zac Moffat
CEO & Founder
Targeted Victory
About Zac Moffat
Zac Moffatt is the CEO and founder of Targeted Victory, a full-service, digital-first marketing and advocacy agency. Our team provides comprehensive solutions to activate donors, businesses, consumers, and communities at scale.
Targeted Victory is a part of the Stagwell network, STGW, a 13,000+ publicly trade marketing network defining the future of modern marketing.
Since being founded in 2009 Targeted Victory has served over 1,000 campaigns and organizations, including over a half of the current Republican Senate and House Leadership, Mitt Romney for President, Tim Scott for President, Speaker Paul Ryan, the National Republican Senatorial Committee, National Republican Congressional Committee, Gillette, Facebook, IBM and FedEx. In 2016, Wired named Zac among tech insiders defining 2016. In 2011 and 2012 Zac was the Digital Director for Mitt Romney for President, where he managed a department of over 150 with a budget of over $100 million. In 2023 Zac served as a Senior Advisor to Tim Scott for President.
Zac is a frequent contributor to The Wall Street Journal, TechCrunch, The New York Times, The Washington Post, C-SPAN, Forbes and more. In 2012, he was named one of The Adweek 50.
Zac served as the Associate Chief of Staff for Mayor Michael Bloomberg of New York City, following the Mayor’s successful election in 2001.